Sorah Kim is the Founder and Chief Strategist of Ūimi Brand Management Agency in New York City.

She advises organizations and entrepreneurs seeking to build brands that align meaningful purpose to profit.

Sorah is an advocate of bringing awareness on topics such as personal development, purpose, and branding through writing on her own blog (now archived) and publications like Thrive Global. She is also a speaker with experience on the TEDx stage where she shared her journey on creating personal purpose through a branding lens.

Her Professional Experience

Sorah's previous experiences include brand management and marketing at notable FMCG companies, like L'Oréal and Unilever. She earned her Bachelor's of Business Administration in Marketing from the University of Texas at Austin and her Master's of Professional Studies in Cosmetics and Fragrance Marketing and Management from the Fashion Institute of Technology in New York City. Also a wellness aficionado, she received her Health Coaching Certification from the Institute for Integrative Nutrition.